Can Apple Be “Energy Shamed”?

Energy shaming 2x

In his epic review of Mac OS X Mavericks, John Siracusa writes of the operating system’s method of showing apps that are using “significant energy.” 

But perhaps most importantly, the battery status menu in Mavericks now includes a “hall of shame” section that lists applications that are currently using “significant energy” on the system. The battery status menu now calls out energy-hogging applications. I can imagine Mac developers everywhere cringing at the thought of the e-mail they’re going to receive from users when their application shows up as an energy hog.

Since I learned of this feature, I’ve noticed four apps that regularly appear in that list:

  • Handbrake
  • Aperture
  • Mail
  • Safari

It makes sense that Handbrake draws a lot of energy, since it’s busting ass to decode and encode video. Aperture, too, can suck a lot of power after I’ve imported a ton of RAW photos. Siracusa notes as much, “Some applications need ‘significant energy’ to do the task they’re designed to do.” But Mail and Safari!? Both of these are Apple apps. Both were updated for Mavericks, but they still consume “significant energy.” And in the image to illustrate Siracusa’s review, it shows Photo Booth, another Apple application.

Can we “energy shame” Apple?

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